Easy Stay
Brand Identity & Web Design
Identity Design, Logo Design, Print Design, Type Design, UI Design
Crafted a high-class brand identity, including everything from a website to a welcome package. Easy Stay focuses on B2B property development, turning existing spaces into functional and distinguished locations to rent out. My concept was to create a brand that spoke their precision and polish as a company, and to evoke the placid ease-of-mind of the ideal experience.
Sean Gorant / Design, Murtaza Z. / Development
Sweat the small stuff.
No detail is too insignificant when crafting a logo for a brand all about diligence. The word mark is clean and balanced with tasteful flourishes, made custom to fit as the masthead to the brand’s type families. The icon takes its inspiration from the simple shape of a door knob—the universal entry point into a new, exciting experience.
All about experience.
The role of the design is to convey both the founder’s attention to detail and taste. Whether in print or digital, everything was crafted to impart the personalized experience that is foundational to the brand.
